A large German logistics and transport company contacted me because they wanted pictures of their trucks in a wintry Finnish landscape. Their original idea was to transport the trucks to scenic locations in Finland, where we would get pictures of the trucks surrounded by ice and snow. These images would help the company to better offer their transportation services to the Nordic countries.
After listening to their vision for the photos, I realized that they would be able to save a significant part of their budget by creating winter landscapes using AI-based image processing tools. After a brief explanation, they eagerly agreed to this solution.
Using these new AI image processing tools, we were able to produce high-quality advertising images for less than 10% of the original photography budget.